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CHARLIE LASS

Hello,

I mentor ambitious Founders and consult for high-potential companies. I’m an extreme advocate for mental health. I take ideas to market in 30 days. Let's chat.

Ambitious Founders who care about mental health
High Potential Startups looking to rapidly grow
Creative Businesses who need to think nimble

Product Launch & Branding

Startup Success & Growth

Mental Health & Burnout

Thinking & Operating Like a Startup Founder

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Let's talk about: 

Why listen to me?

I'm an Alum & former lecturer from MIT Sloan.

I've launched products in 20 different industries, had multiple exits in the US and the UK as well as a nervous breakdown.
  
I write, speak and teach about entrepreneurship, innovation & mental health.

I've made lots of mistakes so you don't have to.

"Ridiculously Helpful Advice. Total gamechanger for our growth"

Joanna C

Founder Mentoring Client

"Helped me think in a completely different way after our first call"

Sasha K

Founder Mentoring Client

"In 30 mins, Charlie solved a problem we'd had for 18 months"

Ben W

Growth Stage Client

"People left the session with a totally different outlook on work"

Arthur R

Speaking Engagement Client

"The breadth and depth of Charlie's knowledge is staggering"

Rob W

Office Hours Client

"Absolutely would not be where we are without Charlie's insights"

Simon N

Growth Stage Client

  • Pitching

  • Founding Team

  • Strategy

  • Staying Sane

  • Fundraising

  • Equity Negotiations

For Growth Stage and Enterprise

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  • GTM Strategy

  • Pricing & Branding

  • Conflict Resolution

  • Objective Business Review

  • Board & Executive Team structure

  • Mental Health Awareness

  • Team & Culture Review

Impartial Review
In-House Engagement
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  • The reality of launching a startup

  • The real issues with entrepreneurship

  • How losing the ego makes you more successful at everything

  • Financial stress, uncertainty & the myth of the life-changing exit

  • The signs of burnout and what to do

 

A session for Founders and Freelancers on the challenges, realities and success metrics of startup life. What to expect, how to navigate and how to see fact from fiction.

Speaking

  • Turning a corporate Team into entrepreneurs

  • Founder mentality & resilience

  • Managing risk & uncertainty when it's all you know and everything is at stake

  • How dropping the ego will lead to greater success

  • How imposter syndrome is a good thing

 

A session for high-performers in any industry looking to learn from the career with the greatest risk and greatest potential reward. 

"Mental Health of Founders & Startups"
"Thinking like a Startup Founder"

Publications

I write, speak and teach about the realities of launching a startup and entrepreneurship. It's not all pretty. In fact a lot of it is miserable, but my goal is to stop burnout and help people succeed, regardless of their background. 

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Buy Now

Discover the brutally honest guide to entrepreneurship with "You Suck and Your Ideas Are Terrible." In this refreshingly candid book, you'll learn how to strip away your ego, embrace humility, and transform even the most outrageous ideas into a thriving startup. If you're ready to face the harsh truths, this is your roadmap to building a successful business from the ground up. Perfect for aspiring founders who aren't afraid to confront their weaknesses and turn them into strengths.

You Suck and Your Ideas are Terrible

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Pre Order

In this book, you'll discover 365 days of insights, lessons, and real-world experiences, offering you daily inspiration and guidance. Whether you're just starting out or are a seasoned business owner, each page delivers a powerful reminder that humility and persistence are the cornerstones of success. Dive in, and let these stories of triumphs, failures, and invaluable lessons fuel your own entrepreneurial journey.

The Humble Entrepreneur

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Pre Order

Get ready to embrace the power of failure with Failure is F**ing Awesome: How Embracing Your Inner Loser Makes You Better at Everything*. This bold and unfiltered guide takes you on a journey through the raw, often overlooked side of success: failure. In this book, you'll uncover how owning your setbacks, mistakes, and missteps can be the key to unlocking your greatest potential. With candid stories, sharp insights, and a hefty dose of humor, this book will empower you to see failure not as the end, but as the beginning of something truly amazing.

Failure Is F***ing Awesome

"Without Charlie's help, we'd have spent all our time and money heading in the wrong direction"

Featured In

Humble Podcast

"How to Launch a Startup Without Losing your Mind"

Entrepreneurs, wantrepreneurs and freelancers everywhere!

If you're starting out on your solo journey or just want to ride shotgun with Founders, join us as we navigate the choppy waters of startups.

Real experts (without egos) from around the world share the highs, not so highs and the reality of running a startup.

Funny, moving, shocking and inspiring stories to help you succeed in a career that takes no prisoners. 

  • Identify Key Stressors & Weaknesses

  • Create a 6 Month Roadmap for Growth

  • Create a Custom Resource Library for your Goals

  • Risk Assessment for your Concept & Launch

  • Pricing & Branding Strategy

  • Pitch Deck Assessment

  • Mental Health & Burnout Awareness

For Founders

  • Objective Mediation & Conflict Resolution

  • Positioning & Message

  • Competitive Strategy

  • Fundraising & Equity Distribution

  • Founding Team Negotiations

  • Sanity & Burnout Awareness

  • Board and Executive Team structuring

1 Month Founder Mentoring

Get setup the right way
Fractional Services / Interim CEO

3 months+
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AUTHOR, MENTOR, SPEAKER

CAREER ENTREPRENEUR

Take Ideas to Market in 30 Days &

Make your Mental Health the Priority

Launching a successful product is very, very hard. Launching a successful startup is even harder.We can make it possible, so you don’t lose your mind.

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